Brian SheaJun 102 min readUnderstanding the High Turnover in Executive Sales and Revenue RolesWith 45,000 open roles for senior revenue leaders, why is there such a high turnover for these executive roles?
Brian SheaFeb 293 min readNavigating Revenue Scaling: Common Questions from Founder-Led CEOsAt #LucrumPartners our engagements with founder-led CEOs begin with these boot strapping leaders asking a variety of questions about...
Brian SheaFeb 293 min readUnderstanding the CEO's Perspective: Key Questions on Sales ExecutionIn the dynamic landscape of business, CEOs play a pivotal role in steering their companies towards success. Among the myriad of...
Brian SheaFeb 295 min read Navigating the Maze: CEO Questions on Crafting Effective Go-to-Market StrategiesIn today's dynamic business landscape, crafting a robust go-to-market (GTM) strategy is paramount for the success of any company. As CEOs...
Brian SheaNov 15, 20232 min readCEOs Should NOT Publish a 2024 GTM Strategy Without a North Star Headline: Data-driven organizations outperform their competitors. (But you likely already knew this) CEOs today can no longer rely on...
Brian SheaAug 16, 20233 min readBuilding Scalable B2B Go To Market Muscles"No Pain, No Gain" I don't believe that phrase came out of pipeline review or forecasting meetings. But perhaps it should have. Sales...